H&M SPORT→A CLASS OF YOUR OWN
A CLASS OF YOUR OWN
A lot of time, especially on Instagram, yoga is treated like an activity made for public display – for others. When it’s in fact, for most practitioners, a truly personal and introspective activity. With the A class of your own campaign for H&M’s new yoga collection, we wanted to portrait the beauty of yoga when we pose for no one, but ourselves.